YouTube Advertising
Audience-led YouTube video campaigns for awareness, consideration and conversion.
Overview
What we do
YouTube is one of the most powerful video platforms in the, but ads only work with the right audience, message and creative. We plan, produce and optimise YouTube campaigns end-to-end — from audience strategy and creative direction to bidding and reporting.
Benefits
Why this matters for your business
Audience-led targeting
Built around real intent and behaviour signals.
Creative that lands
Hooks and stories shaped for skip-button reality.
Multi-stage funnel
Awareness, consideration and conversion in one plan.
Clear measurement
View-through, conversions and brand lift tracked.
Aligned with Search
YouTube and Google Search working together.
Production support
Help with the videos themselves where needed.
Scope
What's included
- Audience and funnel strategy
- Campaign and creative planning
- Video ad scripting support
- Targeting and bid setup
- Tracking and measurement
- Optimisation and reporting
Process
How we deliver
- 1
Audit
Review your current position, performance data, competitors and goals.
- 2
Strategy
Build a practical plan with priorities, milestones and clear KPIs.
- 3
Build & Launch
Deliver the work — pages, campaigns, content, technical changes.
- 4
Optimise & Grow
Track results, refine and compound improvements over time.
Why Montvale
What you get working with us
- London-registered team serving clients worldwide
- Strategy, creative and technical skills under one roof
- Plain English communication and reporting
- Outcomes tied to commercial KPIs, not vanity metrics
- Long-term partnership mindset
- No unrealistic promises or guaranteed-results claims
FAQ
Frequently asked questions
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